Reviews on Google Play have a strong influence on the perception of an app. Users tend to pay attention to the average rating and sometimes read the last few reviews before downloading the app. So let’s split the task into 2 parts:
- Increase the average app rating
- Make sure that positive reviews are at the top.
The main problem with cheating reviews
The main problem is the deletion of reviews by algorithms. Google Play developers have long noticed that most of the reviews under applications do not make sense and, to a large extent, are spam. They have written complex algorithms that identify bad reviews based on various criteria and delete them.
List of criteria that can trigger a review to be deleted:
- Review writing time. If a review is written after some time, the chances of it being deleted are reduced.
- Review content. Longer and more informative reviews have a better chance of staying in the store.
- Whether the app was deleted after the review was written. If the app was deleted and the rating was 5 stars, then the probability of deletion increases.
- The history of the user who left the review. If they rarely leave reviews, then the probability that the review will remain is higher.
- The history of the number of reviews under your app. If there were usually 2-3 reviews under your app, and on one of the days you get 30 reviews, then most likely almost all 30 reviews will be deleted.
If you take each point into account, it does not guarantee that the review will remain in the store, but the chances will definitely be higher. Deleting reviews should be taken for granted and a strategy should be built taking this unpleasant property into account.
How to increase the average rating of an application in Google Play?
The following method is suitable for new applications where there are not many reviews yet:
- Create a new order for the store
- Insert the link or find the application under which we will wind up reviews.
- Check the option “Rate”
- In the important request, write “The review must contain at least 10 words”
- Check the option “Open in 3 days”
- Number of installations – 500
Almost everything is ready. All that remains is to specify simple limits – 15 per day and 1 per hour. Thus, the order will stretch out for about a month.
Even if reviews are deleted, they usually hang for about 2 days before deletion. Therefore, on average, you will have +30 positive reviews during the month, plus some of the reviews will remain. This will be enough for you to have a higher rating at the beginning.
How to make sure that positive reviews are at the top?
This task is solved very simply. You only need to activate this option. And our performers will like 5 positive reviews that they can find.
What to do next?
For all this cheating to make sense, you need to attract organic users. They are more likely to download your app when they see a high app rating. To do this, you need to raise your app by requests in parallel with the order for reviews. This article tells you how to do this.
Additional materials on boosting reviews on Google Play:
- We recommend reading the article “Review 24 hours after downloading the app“. Perhaps on your app such reviews will be deleted much less often, but will require more effort.
- Read the article “How to cheat prepared reviews in Google Play“. If you want performers to use your texts for reviews.
- We also recommend reading the article “How to boost multi-component generated reviews in Google Play“. This is a type of review, the content of the components is determined by you, but each time a unique review will be issued, and the performers will simply have to copy them.
If you have any questions, write to our group, we will definitely answer.